Marketplace Management
Six different panels, six commission structures, six sets of rules. We manage them all with one team.
Marketplaces carry the largest volume of e-commerce in Turkey. But every platform has its own rules, listing logic, commission structure and advertising system. For brands selling across multiple channels, this can quickly become an unmanageable burden: stock doesn't match, prices drift, campaigns are missed and store ratings fall.
Our marketplace management service takes on the whole process, from store opening to daily operations. It ensures your products appear on every channel in the right category, with the right content and the right price, and it manages stock and order flow centrally.
The goal isn't just to list products but to sell profitably on every channel. That's why we work with a pricing strategy that factors in commission, shipping and advertising costs.
Store opening and catalogue setup
We manage store-opening processes and the required documents and approvals on Trendyol, Hepsiburada, Amazon, N11, Çiçeksepeti, PttAVM and other channels. Your product catalogue is prepared to fit each platform's own category tree and mandatory attribute fields.
Product titles, descriptions and images are optimised to rank highly in on-platform search. Marketplace SEO starts with the right keywords and attribute entries.
Price, stock and order management
Stock and price information across all channels is managed centrally. So when a product sells out, sales don't continue elsewhere and lead to cancellations; channel-specific price differences are applied under control.
Order flow is passed into your ERP or accounting system, and shipping labels and invoicing become automated. The manual data-entry load on your operations team is largely eliminated.
Advertising, campaigns and performance tracking
On-platform ad models (sponsored products, smart campaigns and so on) are managed with budget efficiency in mind. We prepare for campaign periods in advance and decide whether to participate by calculating how discount rates affect your margin.
Store rating, delivery performance, return rate and Q&A response time are monitored regularly. These metrics directly affect your ranking in platform algorithms.
What's included in this service?
- Marketplace store opening and documentation
- Per-channel category mapping and bulk product upload
- Product content and marketplace SEO optimisation
- Central price and stock management
- Integration of order, shipping and invoicing flows
- Commission and profitability analysis
- On-platform advertising and campaign management
- Store rating and performance-metric tracking
- Monthly sales and profitability reporting
How we work
Channel selection
We identify the marketplaces best suited to your product range.
Setup
Stores are opened and the catalogue is prepared to each channel's rules.
Integration
Stock, price and order flows are connected to the central system.
Management
Daily operations, advertising and performance tracking continue.
Common questions about marketplace management
Which marketplaces do you work with?
We work with the main channels in Turkey — Trendyol, Hepsiburada, Amazon, N11, Çiçeksepeti, PttAVM and Pazarama in particular. For international sales we also support platforms like Amazon global and Etsy.
Should I sell on marketplaces when I already have my own site?
Usually yes — but with a strategy. Marketplaces bring volume and visibility; your own site builds brand value and customer ownership. We use profitability analysis to decide which product to push on which channel.
How do you handle stock tracking?
Your product stock is synced to every channel from a central point. When a sale happens on one channel, stock on the others updates automatically — preventing overselling and the rating drops that cancellations cause.
Do I get monthly reporting?
Yes. Each month we share a net-profitability report covering sales, commissions, shipping and ad costs per channel. A review meeting where we interpret the numbers together is part of that.
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Let's talk about how many marketplaces you sell on and your integration needs; we'll come back within 2 business days with a scope and proposal.